Raf Cammarano comments on the Blue Ocean Strategy book by W. Chan Kim and Renée Mauborgne.
URL: http://rafcammarano.wordpress.com/2008/03/21/blue-ocean-strategy/
Raf Cammarano comments on the Blue Ocean Strategy book by W. Chan Kim and Renée Mauborgne.
URL: http://rafcammarano.wordpress.com/2008/03/21/blue-ocean-strategy/