The Challenge is Change

John A. Zachman   

How do you intend to assimilate ever increasing rates of change? Change is happening. Few thoughtful people would argue with this observation as multitudes of people are being impacted personally as well as organizationally. Virtually every enterprise is being stretched to the limit, attempting to maintain its viability and/or profitability in the face of unparalleled uncertainty and change in every dimension of its environment … from consumer to supplier, from competition and regulation to its own culture … and, there is no respite in sight. Credible social and business prognosticators, notably Alvin Toffler (Future Shock 1970) and Peter Drucker (Managing in Turbulent Times 1980) have been anticipating this ever- increasing rate of change for decades, so no enterprise, no manager, no person should allow themselves to be caught by surprise.

Published in 1995


Date added: 08/02/2018

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