Introduced by Harvard Business School professor Robert Kaplan and colleague David Norton, the Balanced Scorecard has been used by thousands of organizations to align business activities with the strategy. In this Sharpening Your Skills series of articles, by Norton and Kaplan answer questions such as: How does the Balanced Scorecard (BSC) improve corporate governance? Does customer profitability increase using the BSC? Can BSC measures reduce the gap between strategy and execution? Does the BSC work in testing strategy?
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http://hbswk.hbs.edu/item/5964.html
Date added: 08/04/2008
Balanced Scorecard